In The News

Churchill's Port Spearheads International Campaign Associated with Port Wine Consumption Traditions

Churchill's Port, the youngest Port Wine Company to be established in 50 years, is launching the "Celebrate New Traditions" international campaign to express the revival of traditions in the modern world. The campaign—Rethink Port Wine—goes in line with the company’s new brand positioning associating a sophisticated, fashionable, easier and more relaxed image of Port Wine—an effort to change consumer’s perception and connection with this traditional drink. The campaign has launched in markets where Churchill’s Port is being sold including Portugal.

Maria Emilia Campos, CEO of Churchill’s Port, offers ‘three moments’ in which the brand introduces the campaign:

1) Celebrate a new family tradition
“Grandparents are much more open to new things and the relationship with the younger generations has changed dramatically. The generational ‘moment’ shows a grandfather and a grandson sharing a Late Bottled Vintage Port bottle while they take a selfie together after a relaxed dinner in a modern restaurant…

2) Celebrate a different kind of Sunday afternoon…
In the fast pace in which we live the day-to-day routine, a normal moment can become very special. Presenting the parallelism between old and new traditions, the second moment of this campaign shows a father and a son in a traditional barber shop sharing a bottle of 10 Years Old Tawny Port, while the son cuts his hair and the father waits to trim his beard…

3) Celebrate a new "for me" moment
Today's women are powerful and independent. Confronting the cliché that only men truly drink and enjoy Port Wine, the third moment of the campaign shows a woman enjoying a glass of Dry White Port on a terrace, while reading The New York Times…

To appeal to younger and bolder consumers, Churchill's creative consulting agency—The Asteroid— selected ‘fashion-style’ photography, working with photographer Ricardo Lamego and Art Director Ana Trancoso, who regularly produce campaigns for major fashion magazines, such as Vogue and the like.

“Celebrate New Tradition” is another effort Churchill's aims to challenge consumers to ‘rethink’ moments and traditions associated with Port Wine.

WILDMAN WELCOMES CHATEAU MONT-REDON TO THE FAMILY OF WINES!

Famed Châteauneuf-du-Pape Producer joins the Rhône Portfolio

Frederick Wildman and Sons, Ltd., is proud to announce its appointment as national importer for famed Rhône producer and grower, Château Mont-Redon.

"We are thrilled to welcome the Abeille and Fabre families and their iconic and beloved Chateau Mont-Redon to our family and company. Château Mont-Redon is one of the world's great estates. The estate's Côtes du Rhône, Lirac and Châteauneuf-du-Pape bring depth and prestige to our Rhone offerings and perfectly complement our larger French portfolio"

John Sellar, President, Frederick Wildman and Sons, Ltd.

Château Mont-Redon has been in the Abeille and Fabre families for four generations. The third generation, Jean Abeille and Didier Fabre, together with the fourth generation, Pierre Fabre (winemaker) and Yann Abeille (vineyard manager), are ready to continue the work at the domaine. Patrick Abeille, sales and administrative manager for the French market make it an 'affaire de famille'.

Jerome Abeille, Commercial director for Mont-Redon, added: “we have fostered a recent close connection with Wildman and are excited in re-energize our brand in the United States and becoming a natural addition to the family-owned portfolio Wildman is known for.”

Château Mont-Redon owns 100 hectares of the most perfectly-sited vineyards in Châteauneuf-du-Pape. More than half of their vineyards are planted on the highest plateaus of the appellation—500 feet high. Grenache, Syrah and Mourvèdre grown in pebbly red soil, produce wines that are generous, powerful, tannic and concentrated. Thirteen grape varieties (white and red) can be used to make a Châteauneuf-du-Pape wine and Château Mont-Redon cultivates and vinify all thirteen.

The full line of Château Mont-Redon wines is available through Wildman’s network of distributors throughout the US.

Wine Enthusiast: Importer of the Year

Nine decades of innovation and unflinching focus on quality

Pursuing the vision of our namesake founder, Frederick Wildman and Sons is dedicated to sourcing, distributing and marketing the world’s finest wines and spirits to provide profit to our partner suppliers and distributors, a livelihood for our employees and pleasure to wine and spirit lovers throughout the United States.

John Sellar, President

Excerpt: "Looking ahead, Sellar says, “Our unique makeup of shareholder family brands and national distribution network positions us perfectly for strong, innovative growth.”

While the portfolio is based on such longtime suppliers as Christian Moreau and Olivier Leflaive, growth will come from recent additions, like Vidal-Fleury, Hewitson and Lungarotti, alongside a growing spirits lineup.

“Our portfolio with vital new suppliers complements our roster of stellar and second-to-none shareholders and partners,” says Martin Sinkoff, Wildman’s director of marketing.

He’s optimistic about Wildman’s position in an ever-more-competitive marketplace.

“We have now the best marketing team in our industry and offer services to our suppliers, sales managers, client distributors and retail customers that include Internet, social media, event planning, creative services, education, brand planning and promotion, competitive set analysis,” says Sinkoff.

Accordingly, and in tribute to that familiar Wildman oval—created by the Colonel and featured on every bottle that the company imports—the editors of Wine Enthusiast are pleased to recognize Frederick Wildman and Sons, Ltd., as its 2016 Importer of the Year. —David Lincoln Ross

Vidal-Fleury Joins the Wildman Family!

Famed Producer added to celebrated Rhône Portfolio

October 21, 2016—Frederick Wildman and Sons, Ltd., is proud to announce its appointment as national importer for famed Rhône producer and grower, Vidal-Fleury.

“We are excited to continue growing our Rhône Valley portfolio,” said Wildman President, John Sellar. “The Rhône Valley and Frederick Wildman have been a love story since our company beginnings and we are delighted to start a new chapter with this announcement.”

Founded in 1781 from its vineyard in Côte-Rôtie, Vidal-Fleury is the Rhône’s oldest continuing grower/négociant House firm. Thomas Jefferson's visit in 1787 was its first contact with the United States; he called the wines “justly celebrated”. Guigal acquired the company in 1984, a logical union for the Vidal-Fleury and Guigal families, who had always worked together. Marcel Guigal’s father, Etienne, was the vineyard manager and cellar master, hired by Joseph Vidal-Fleury in 1924. When the Vidal-Fleury family decided to sell the House, as none of its heirs was available, it naturally turned to the Guigal family. As result, the company remains a family affair.

Philippe Guigal, managing director of E. Guigal, noted “We have completely renovated the Vidal-Fleury winery, wines and brand.

We intend to re-establish Vidal-Fleury to its rightful place as a leading producer from the Rhône Valley”. Guigal also noted “Vidal Fleury has been independent since my family acquired the firm in 1984. The wines, the brand and the distribution are unique to Vidal-Fleury and we not only intend to maintain this independence, we insist on it for the success of the company”.

Guy Sarton du Jonchay, managing director of Vidal-Fleury, added : “Starting our collaboration with Wildman, we have reviewed our quality and style ; we are releasing new wines from Vidal-Fleury that are, as is said in the United States, ‘game changers’. We are looking forward with excitement to re-energizing our brand in the United States with our partner Frederick Wildman and Sons”.

ABOUT FREDERICK WILDMAN AND SONS:

Importers of fine wines and spirits since 1934, the familiar Frederick Wildman and Sons, Ltd., oval is found on every bottle sold and is recognized around the world as a symbol of quality assurance. For more information on the new Rhône Portfolio wines., and all Frederick Wildman brands, please contact: Odila Galer-Noel @ (212) 230-0911 or o.galer-noel@frederickwildman.com. Visit facebook.com/frederickwildman.

Notes to Editors: Bottle Images, labels and samples are available upon request.

FREDERICK WILDMAN AND SONS, LTD. RECEIVES 2016 WINE STAR AWARD FOR “IMPORTER OF THE YEAR”

Famed Producer added to celebrated Rhône Portfolio

New York, November 10th, 2016—Frederick Wildman and Sons, Ltd., is delighted to announce it has been selected as “Importer of the Year” by Wine Enthusiast Magazine. Each year, Wine Enthusiast honors individuals and companies that have made outstanding achievements over the past year in the wine and beverage world. Wildman will be featured in the magazine’s special “Best of Year” issue, and will receive the award at a black-tie gala on Monday, January 30, 2017, along with winners from 15 other categories (some yet to be announced), at NOBU Eden Roc, Miami.

“I thank the Wine Enthusiast and am honored and privileged to accept this award on behalf of the entire team at Frederick Wildman and Sons”, expressed President, John Sellar. “Our team encompasses our employees, our shareholders and our amazing winery and distributor partners across this great country.” Sellar continues, "Special recognition should be given to Richie Cacciato, former President and CEO, who led the company for over 25 years to the prominence it enjoys now. He is an industry icon and a mentor to me."

Pursuing the vision of the company’s namesake founder, Frederick Wildman and Sons, is dedicated to sourcing, distributing and marketing the world’s finest wines and spirits to provide profit to our partner suppliers and distributors, a livelihood for our employees and pleasure to wine and spirit lovers throughout the United States. The familiar Wildman Oval—created by the Colonel and present on every bottle that the company imports—has remained constant and is still consistently recognized worldwide as a symbol of quality.

DOMAINE DE BONSERINE AND DOMAINE PHILIPPE & VINCENT JABOULET JOIN THE WILDMAN FAMILY!

Rhone Estates Complement Wildman’s Portfolio

Frederick Wildman and Sons, Ltd., is proud to announce its appointment as national importer for Domaine de Bonserine and Domaine Philippe and Vincent Jaboulet. The new Rhône additions are part of Wildman’s plan to build a portfolio of Rhône-area family domains covering well-known appellations from North to South.

“We are delighted to renew our ‘relationship’ with the Rhône Valley,” said Wildman President, John Sellar. “Since the early days of Wildman, Rhône wines were an integral part of the portfolio and today, we are rebuilding a collection with domains, all family owned and operated.” Domaine Philippe and Vincent Jaboulet was born in 2006 after the sale of Paul Jaboulet Aîné to the Frey family. Philippe, who previously managed Jaboulet’s vineyards and grape purchasing, retained 32 acres most notably from a parcel of the original ‘Thalabert’ vineyard in the Crozes-Hermitage appellation. They have since added 37 acres to the newly-formed domain and have renamed the Thalabert parcel “Nouvelère” to commemorate the ‘new era’. The domain owns other vineyard holdings in Crozes-Hermitage; produces red and white Ermitage wines (the latter made from 100% Roussanne grapes), as well as a Cornas from a plot of 1.7 acres. The domain has received the HEV (High Environmental Value certification from the French Ministry of Agriculture, a recognition of the domain’s efforts to respect environmental practices.

“The partnership with Philippe and Vincent Jaboulet is an historic one, as we have fostered close ties with the Jaboulet family throughout the years,” added John. “Taking on the brand was a natural decision and an important addition to the family-owned portfolio Wildman is known for.” In the town of Vereney, northeast of Ampuis and known for Côte-Rôtie wines, lives Domaine de Bonserine, an estate founded in 1962 and purchased by the Guigal family in 2006. Independently operated with its own winemaking, commercial and logistics teams, the domain specializes in Côte-Rôtie (27 acres in both Côte-Blonde and Côte-Brune) and Condrieu (about 2.5 acres). All vineyard work at Domaine de Bonserine is conducted following sustainable practices—no herbicides, chemicals or pesticides are ever employed. Three wines from Côte-Rôtie, and one Condrieu are produced by Domaine de Bonserine.

“Winemaker Stephane Carell, and estate manager, Ludovic Richard, produce wines that show purity, elegance and rare concentration,” says Martin Sinkoff, Vice-President, Director of Marketing at Frederick Wildman and Sons. “We are delighted to represent this exceptional team and domain.”

Both Domaine de Bonserine and Domaine Philippe and Vincent Jaboulet wines are available through Wildman’s network of distributors throughout the US.

WILDMAN WELCOMES UMBRIA’S LUNGAROTTI TO ITS ITALIAN ESTATES PORTFOLIO

Brand Led by Family Members Chiara, Teresa and Maria Grazia

Frederick Wildman and Sons, Ltd., is pleased to announce the appointment as national importer of Lungarotti wines from the Umbria region. The addition of this prestigious and iconic family property to the Wildman portfolio complements the highly regarded Italian Estates collection already sold by Wildman. “We are delighted with the addition of such a respected estate”, said Wildman President, John Sellar. “Lungarotti’s signature wine Rubesco put Umbria on the world wine map in the 50’s,” continued Sellar, “and today, we are very proud to bring this historic estate and its beloved and acclaimed wines back to the states and include them on our Italian portfolio.”

Inspired by the passion for Umbria’s grape varieties, Giorgio Lungarotti decided to turn his family’s agricultural business in the 1950s into a specialized wine estate. Lungarotti is recognized for having campaigned for the creation of Torgiano DOC, one of the very first DOCs in Italy. The Lungarotti family owns two wineries, one in Torgiano on which they own approximately 600 acres, and the more recent one built in 2000, with holdings of about 50 acres in Montefalco. 2003 was the first vintage of the famous Sagrantino DOCG, one of Italy’s most characteristic indigenous grape varieties. As of 2014, the estate is organically certified and is a leader in the use of sustainable practices.

The estate presently run by Chiara Lungarotti (CEO) and Teresa Serevini (Enologist), is considered one of Italy’s most successful female-powered companies. Their mother, Maria Grazia focuses her time running the Lungarotti Foundation, a world-renowned museum of wine artefacts collected by the family since 1974, as well as the Olive and Olive Oil Museum created in 1990. “The ladies of Lungarotti, Chiara and Theresa, are deeply bound to their region of Umbria and to their land,” explained Hilary Ruesch, Italian Estates Brand Manager for Frederick Wildman. “Following in the footsteps of Giorgio Lungarotti, they have ensured that the name continues to be synonymous with high-quality wines.”

The new partnership between Lungarotti and Frederick Wildman and Sons, ltd., is an exciting addition to 2016 and a move towards many more years of building Wildman’s Italian estates portfolio.

WILDMAN WELCOMES HEWITSON TO ITS FAMILY OF WINES

Old World Traditions with New World Purity from the Barossa Valley!

Frederick Wildman and Sons, Ltd., is proud to announce its appointment as national importer for Hewitson wines from the Barossa Valley, Australia. The addition of this young family-owned winery to the Wildman family blends perfectly with the rest of the expansive portfolio that caters to a demanding traditional, as well as, “New World” wine enthusiast.

Family-owned since 1987, the Hewitson family takes pride in being a globally relevant brand producing a range of wines that are both affordably delicious and iconic from the region. “’Family owned. Locally loved. Globally respected’ is Hewitson family motto”, states Francine Kowalsky, AVP/National Brand Marketing Director and Hewitson’s newly-appointed brand manager. “Hewitson brings a complete offering of ‘New World’ quality wine and quality experience from a region made up of ‘old world’ traditions. The style of the wine is one of balance, structure, elegant concentration without the fruit-bomb and alcoholic qualities.”

Family member and winemaker, Dean Hewitson completed his degree at Australia’s world-famous Roseworthy Agricultural College in 1986. After traveling throughout France and working vintages in Bordeaux, Burgundy, Champagne and Provence, to name a few, Dean went on to complete his Masters in Winemaking from UC Davis, California and then immediately immersed himself in the winemaking of wines from Santa Barbara, Napa and Sonoma as well as Oregon and Washington states.

Hewitson wines are almost exclusively made from single vineyard sites and are all vinified at the winery. The mourvèdre vines found at Hewitson date back to 1853 making them the oldest in the world! Soon to open will be a ‘cellar door’ (tasting room) and accommodations offering a true winery and vineyard experience in the heart of the Barossa Valley.

“I am having the time of my life working with family and bringing the family roots to the business”, explained Dean Hewitson. “All of our wines have some family connotation, such as our ‘Lulu Sauvignon Blanc’, named after my wife; ‘Ned and Henry’s Shiraz’, named after Ned and Henry Hewitson (Dean’s sons), and ‘Miss Harry’, named after Harriet Hewitson, his daughter. A family business to be proud of and working with Wildman means family,” continued Hewitson.

John Sellar, President of Frederick Wildman and Sons, adds, “the Australian category at the premium level is showing the beginning of a trend up. Our partnership with Dean puts us in a great position with a family that is dedicated to high-quality winemaking with a vision for the future.” Sellar added, “we have fostered close ties with the Hewitson family throughout the years while in our wholesale division, therefore taking the brand nationally is a natural addition to the family-owned portfolio Wildman is known for.” The full line of Hewitson wines is available through Wildman’s network of distributors throughout the US.